Google Shopping Ads
Shopping and product campaigns backed by a clean Merchant Center feed, accurate purchase tracking and bidding toward profit.
Sell more products without bleeding margin
Shopping ads show your product, price and store right in Google results, so the clicks you get are from people already comparing products. The quality of your feed decides how often you show and for which searches.
I start with Merchant Center and purchase tracking, then build Shopping or Performance Max campaigns segmented by margin, best sellers and categories, so budget goes to the products that actually make money.
What’s included
- Merchant Center setup, diagnostics and disapproval fixes
- Product feed optimization: titles, types and attributes
- Purchase and revenue tracking through GA4 and GTM
- Campaigns segmented by margin, category or best sellers
- ROAS-focused bidding with realistic targets
- Negative keywords and search term reviews
- Shopify, WooCommerce and custom store support
- Monthly report on revenue, ROAS and top products
How I work
Fix the feed
Merchant Center errors, product data and tracking are fixed so Google has accurate products and purchases.
Segment and launch
Products are grouped by what matters for profit and campaigns are launched with clear targets.
Scale the winners
Budget moves toward profitable products while poor performers are cut or reworked.
Who this is for
Online stores on Shopify, WooCommerce or other platforms that want more profitable sales from Google, especially stores with accurate tracking problems or Merchant Center warnings.
Recent numbers from real accounts
Every one of these started the same way: fixing conversion tracking first, so Google’s bidding learned from real leads.
Results vary by industry, budget and market. Client names kept private.
Frequently asked questions
Do you fix Merchant Center suspensions?
I review the cause and fix what is in our control, such as feed data, policy pages and checkout details, then request a review.
Shopping or Performance Max?
Both use the same feed. I choose based on your volume, product mix and how much control you need.
Do you work with Shopify?
Yes. Many of my e-commerce clients run on Shopify, including GTM, GA4 and Merchant Center fixes.
Want a second pair of eyes on your account?
Send me your website and goals. I’ll reply with an honest take on whether Google Shopping Ads is the right next step.