Google Ads for Electricians
Google Ads for electricians that bring in repair calls, panel upgrades and EV charger installs from your service area.
From emergency repairs to high-value installs
Electrical searches range from urgent safety calls to planned projects like panel upgrades, rewiring and EV chargers. They need different ads, budgets and landing pages.
I group campaigns by job type, filter out DIY and job searches, and make it easy for people to call a licensed electrician right away.
Campaigns I build
Emergency electrical
Power outage, sparking outlet and breaker problems, focused on calls.
Panel upgrades
High-value jobs with ads that highlight licensing and safety.
EV charger installs
A growing search category with its own ads and landing page.
Lighting and wiring
Planned residential and light commercial work.
What’s included
- Call, form and booking conversion tracking, tested
- Keyword research and negative lists for your trade
- Ads and assets written around your offers and service area
- Budgets split by service, location and time of day
- Local Services Ads and Search working together where eligible
- Landing page recommendations for every campaign
- Weekly search term reviews
- Monthly plain-language report on leads and cost per lead
What I watch closely
Licensing trust
Ads and pages show licence, insurance and reviews clearly.
Job seekers
“Electrician jobs” and apprenticeship searches are excluded.
Commercial vs residential
Split so each gets the right message and budget.
Recent numbers from real accounts
Every one of these started the same way: fixing conversion tracking first, so Google’s bidding learned from real leads.
Results vary by industry, budget and market. Client names kept private.
Frequently asked questions
Can you target commercial clients too?
Yes, with separate campaigns and keywords for commercial electrical work.
How much should I spend on Google Ads?
It depends on your area, competition and how many jobs you can handle. After a free review I suggest a starting budget based on realistic cost per lead estimates for electricians in your market.
Do I keep my account and data?
Yes. Your Google Ads account, campaigns and data always stay in your name. I connect through my manager account, with no passwords shared and no long-term contract.
Get more electrical jobs from Google Ads
Tell me about your electrical business and service area. I’ll reply with an honest take and the first fixes I’d make.