Google Ads for Auto Repair Shops
Auto repair campaigns that bring in local drivers for repairs, diagnostics and maintenance.
Drivers who need help today
Auto repair searches are often urgent: a warning light, brakes, a car that won’t start. Drivers pick a nearby shop with good reviews and clear availability.
I build campaigns by service type and vehicle make where it helps, track calls, directions and appointment requests, and keep targeting close to your shop.
Campaigns I build
General auto repair
“Mechanic near me” and repair searches.
Brakes and tires
High-volume repair and maintenance jobs.
Diagnostics
Check engine and warning light searches.
Specialty and makes
European, diesel or specific makes you service.
What’s included
- Call, form and booking conversion tracking, tested
- Keyword research and negative lists for your trade
- Ads and assets written around your offers and service area
- Budgets split by service, location and time of day
- Local Services Ads and Search working together where eligible
- Landing page recommendations for every campaign
- Weekly search term reviews
- Monthly plain-language report on leads and cost per lead
What I watch closely
Parts buyers
Parts and DIY repair searches are excluded.
Distance
Ads focus on drivers close enough to visit.
Store visits
Calls and direction requests are tracked.
Recent numbers from real accounts
Every one of these started the same way: fixing conversion tracking first, so Google’s bidding learned from real leads.
Results vary by industry, budget and market. Client names kept private.
Frequently asked questions
Can you target specific car brands?
Yes, if you specialize, with brand keywords used within trademark rules.
How much should I spend on Google Ads?
It depends on your area, competition and how many jobs you can handle. After a free review I suggest a starting budget based on realistic cost per lead estimates for auto repair shops in your market.
Do I keep my account and data?
Yes. Your Google Ads account, campaigns and data always stay in your name. I connect through my manager account, with no passwords shared and no long-term contract.
Get more repair appointments from Google Ads
Tell me about your auto repair shop and service area. I’ll reply with an honest take and the first fixes I’d make.