Google Ads for Nonprofits
Google Ad Grants and paid campaigns for nonprofits that want more donations, volunteers and real awareness.
Use every dollar of your grant
Eligible nonprofits can get up to $10,000 per month in free Google Search ads through Ad Grants. One Grants account I manage recorded 411 conversions in 30 days at $5.83 each.
I build Grants accounts around your programs and causes, keep them compliant with the 5% CTR and meaningful conversion rules, and add paid campaigns when you need more reach than the grant allows.
Campaigns I build
Donations
Campaigns that bring people to your donation page.
Volunteers
Sign-ups for volunteer programs and events.
Programs and services
Help people find the services you offer.
Awareness
Content and cause searches that build support.
What’s included
- Ad Grants setup, review or reactivation
- Campaigns built around programs and causes
- Meaningful conversion tracking in GA4
- 5% CTR and compliance monitoring
- Maximize Conversions bidding
- Keyword quality checks
- Landing page recommendations
- Monthly compliance and results report
What I watch closely
Compliance
Monthly checks keep the account active.
Meaningful conversions
Only real actions are counted.
Grant usage
Campaigns expand to use more of the budget.
Recent numbers from real accounts
Every one of these started the same way: fixing conversion tracking first, so Google’s bidding learned from real leads.
Results vary by industry, budget and market. Client names kept private.
Frequently asked questions
Can you reactivate a suspended Ad Grants account?
In most cases yes. I find the compliance issue, fix it and help you request reactivation.
How much should I spend on Google Ads?
It depends on your area, competition and how many jobs you can handle. After a free review I suggest a starting budget based on realistic cost per lead estimates for nonprofits in your market.
Do I keep my account and data?
Yes. Your Google Ads account, campaigns and data always stay in your name. I connect through my manager account, with no passwords shared and no long-term contract.
Get more donations and sign-ups from Google Ads
Tell me about your nonprofit and service area. I’ll reply with an honest take and the first fixes I’d make.